Privacy Policy

Last updated: June 13, 2026 • Effective: 1 January 2026

UK Weather Live ("we", "our", or "us") operates the website ukweather.akstool.com and the UK Weather Live mobile application. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our app, in compliance with the UK General Data Protection Regulation (UK GDPR) and the EU General Data Protection Regulation (GDPR).

1. Data Controller

The data controller responsible for your personal data is:

UK Weather Live / AKS Tools
Email: privacy@akstool.com
Website: ukweather.akstool.com

2. Information We Collect

We may collect the following categories of personal data:

• Usage Data: Pages visited, time on page, referral source, browser type, device type, and approximate location (country/city level) — collected automatically via analytics cookies only with your consent.
• Contact Data: Your name and email address when you submit the contact form.
• Cookie Preferences: Your consent choices stored locally in your browser cookies.
• Advertising Data: Anonymized interaction data used by Google AdSense to deliver contextually relevant advertisements — only collected with your explicit ad consent.

We do not collect precise GPS coordinates, health data, financial information, or government identification numbers through this website.

3. Legal Basis for Processing

We process your data under the following lawful bases (UK GDPR Article 6):

• Consent (Art. 6(1)(a)): Analytics and advertising cookies — collected only after you click "Accept" in our cookie banner.
• Legitimate Interest (Art. 6(1)(f)): Basic website security, fraud prevention, and server log analysis necessary for site operation.
• Contract (Art. 6(1)(b)): Processing your contact form submission to respond to your enquiry.

4. Cookies and Tracking Technologies

We use the following cookie categories. See our Cookie Policy for full details:

• Strictly Necessary: Session management, CSRF security tokens, and cookie consent preferences. These cannot be disabled.
• Analytics (Google Analytics 4): Collects anonymized page view and session data to understand website performance. Only active with your consent.
• Advertising (Google AdSense): Enables contextual and interest-based advertisements. Only active with your explicit ad consent.

5. Third-Party Services

We use the following third-party processors:

• Google LLC — Analytics (GA4) and Advertising (AdSense / DoubleClick). Google's Privacy Policy: policies.google.com/privacy
• Google Fonts — Web typography served from Google servers. Only font file requests are made; no personal data is sent.

These third parties operate as independent data controllers under their own privacy policies. We encourage you to review them.

6. Data Retention

• Cookie consent preferences: Stored for 365 days in your browser.
• Contact form submissions: Retained for up to 90 days then permanently deleted.
• Analytics data: Retained by Google Analytics for up to 14 months under our account settings.

7. Your Rights Under UK/EU GDPR

You have the following rights regarding your personal data:

• Right of Access — Request a copy of the data we hold about you.
• Right to Rectification — Request correction of inaccurate data.
• Right to Erasure — Request deletion of your personal data ("Right to be Forgotten").
• Right to Restrict Processing — Request that we limit how we use your data.
• Right to Data Portability — Request your data in a machine-readable format.
• Right to Object — Object to processing based on legitimate interests.
• Right to Withdraw Consent — Withdraw analytics or advertising consent at any time via our Cookie Policy page or by clearing your browser cookies.

To exercise any right, contact us at privacy@akstool.com. We will respond within 30 days.

8. International Data Transfers

Some of our third-party service providers (including Google) may process data outside the UK or EEA. Where this occurs, appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the UK Information Commissioner's Office (ICO).

9. Security

We implement technical and organizational security measures including HTTPS/TLS encryption, Content Security Policy (CSP) headers, CSRF token protection, and HTTP Strict Transport Security (HSTS) to protect your data in transit and at rest.

10. Complaints

If you believe we have not handled your data appropriately, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website: ico.org.uk • Phone: 0303 123 1113

11. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be communicated via a notice on the website. Continued use of the site after changes constitutes acceptance of the updated policy.